赛车运动里最出彩的赞助商涂装

赛车作为高速移动广告牌为赞助商提供了绝佳的宣传平台,这其中必定有你记忆深刻的精彩涂装。

哪一款才是你的最爱?

STP & Richard Petty/Ford

STP & Richard Petty/Ford
1/20

Quite literally The King of colour schemes. Richard Petty ruled NASCAR as a driver for decades, and his legacy lives on with a team that still runs today. Ironic that STP's Andy Granatelli butted heads with Petty over their original deal in 1972, as one wanted red and the other blue. Turns out some compromises are worth coming to, eh?

Photo by: NASCAR媒体

Castrol & Toyota

Castrol & Toyota
2/20

Castrol's colours first adorned the Toyota WRC team's Corollas off the back of Carlos Sainz's 1992 championship success. But with Sainz now at Lancia, it continued to win titles with Juha Kankkunen (1993) and Didier Auriol (pictured, '94). The team was then banned from the WRC after it was found to be using an illegal mechanism to cheat the air restrictor. It returned, although most memorably for Sainz's co-driver Luis Moya throwing his helmet through the car's rear window when they lost a title shot in the closing round.

Photo by: 戴夫·戴尔

Sunoco & Porsche

Sunoco & Porsche
3/20

OK, so it's not a Gulf car, but even the 917K must quiver at the mention of 917/30. Its Can-Am big brother packed twin turbos, a flat-12 motor good for 1200bhp and 240mph. Sunoco's dark blue/yellow signage is as straightfoward as the car itself.

Photo by: 保时捷集团

Sunoco & Porsche

Sunoco & Porsche
4/20

OK, so it's not a Gulf car, but even the 917K must quiver at the mention of 917/30. Its Can-Am big brother packed twin turbos, a flat-12 motor good for 1200bhp and 240mph. Sunoco's dark blue/yellow signage is as straightfoward as the car itself.

Photo by: 保时捷集团

NewMan & Joest Racing/Porsche

NewMan & Joest Racing/Porsche
5/20

The Porsche 956 and 962C can certainly lay claim to being the car that's had the most sponsor liveries adorned to it. But besides the Rothmans works cars, the pick of the privateer bunch was Joest Racing – which claimed Le Mans 24 Hours glory in NewMan (a fashion brand) colours in 1984 and '85.

Photo by: 保时捷集团

Benson & Hedges & Jordan

Benson & Hedges & Jordan
6/20

In 1996 the gold, and subsequently bright yellow, colours of cigarette brand B&H joined the Jordan F1 squad. Not only that, the cars soon adopted cartoon-like characters such as a snake and hornet (pictured) to give the design added character. Damon Hill scored its maiden win in 1998, and Heinz-Harald Frentzen almost scooped the title in '99.

Photo by: XPB图片社

Camel & Peugeot

Camel & Peugeot
7/20

The Camel cigarette brand became synonymous with motorsport in the late '80s, but its livery was perhaps most fitting with Peugeot, who took its dromedary logo into the desert on the Dakar Rally. Less fittingly, it also took the Camel up the Pikes Peak hillclimb (pictured).

Photo by: 标致运动部

Marlboro & McLaren

Marlboro & McLaren
8/20

No fewer than nine Formula 1 Drivers' Championships were won in Marlboro-sponsored McLarens, making it one of the most successful partnerships of all time. It began in 1974, with Emerson Fittipaldi's title success, which was followed by James Hunt (1976), Niki Lauda ('84), Alain Prost ('85-'86), Ayrton Senna ('88, pictured), then Prost again ('89) and Senna again ('90-'91). Seven Constructors' titles were also claimed in that time.

Photo by: XPB图片社

Canon & Williams

Canon & Williams
9/20

Japanese imaging and camera giant Canon joined the Williams sponsor roster for 1985, just as its Honda engine deal began to bear fruit. Four wins should have led to a title in '86, only for disaster to strike in the Adelaide finale, but title success with Williams came in its colours in '87, '92 and '93 – before the Rothmans revamp meant it vanished in '94.

Rothmans & Porsche

Rothmans & Porsche
10/20

The shape of Group C sportscars leant themselves to be mobile cigarette packets, so Rothmans jumped at the chance to sponsor the factory Porsche squad in the 1980s. From the 956 to 962C (pictured) it would win the Le Mans 24 hours three times (1983, '86 and '87) as a partnership, which concluded at the end of the 1987 season.

Gitanes & Ligier

Gitanes & Ligier
11/20

After buying the assets of Matra, French former rugby player/racing driver Guy Ligier left the sportscar field to make a huge impact in Formula 1 by winning in only his second season as a constructor. His funding was provided by cigarette brand Gitanes – whose ‘gypsy woman’ logo often adorned its cars, and even led to occasional ‘art car’ liveries. The combination won eight Grands Prix before it was replaced by sister brand Gauloises in 1996, just before the team was sold to Prost for ’97.

555/Lucky Strike & BAR

555/Lucky Strike & BAR
12/20

British American Racing bought the assets of the famed Tyrrell team and entered F1 in 1999 with much fanfare. Named after the British American Tobacco firm, it was founded by Craig Pollock and fielded his long-time associate Jacques Villeneuve and Ricardo Zonta for its first season – with two different liveries for each car, reflecting its 555 and Lucky Strike brands. The FIA ruled this illegal, which led to this split livery (pictured). It reverted to Lucky Strike livery for 2000, and although Pollock was ousted in 2002 the team continued until 2005, when Honda bought it outright. Its Lucky Strike colour scheme continued for one more season, to include Jenson Button’s win in Hungary ’06, before the tobacco advertising ban ended the collaboration.

West & McLaren

West & McLaren
13/20

After dabbling in F1 with Zakspeed in the second half of the 1980s, as Germany became its cigarette market stronghold, West's deal to be the title sponsor of the McLaren team from 1997-2005 truly put it on the map. Mika Hakkinen's titles in 1998-'99 ensures this partnership's legacy.

Budweiser & Truesports

Budweiser & Truesports
14/20

Sometimes you just don't need a fancy colourscheme to get your point across. Bobby Rahal won back-to-back Indycar championships in 1986-'87 in a red car with beer brand Bud written on it. Straight to the point.

Photo by: 丹·博依德

Parmalat & Brabham

Parmalat & Brabham
15/20

Brabham's dark blue and white colour scheme stretched for over a decade since 1980, and Italian dairy product sponsor Parmalat was already on board in its 'red years'. But somehow that name, pictured here on Nelson Piquet's BT52, just fits so well.

Leyton House & March

Leyton House & March
16/20

This was a strange little episode in F1 history as a Japanese real estate agent first sponsored the March team (pictured), then bought it. The team's peak came in the 1990 French GP, which Ivan Capelli led and almost won. But team owner Akira Akagi was implicated in a financial scandal, and the team – which had boasted Adrian Newey as designer – imploded from there. The memory of its aquamarine blue colour scheme has certainly outlived the squad.

John Player Special & Lotus

John Player Special & Lotus
17/20

Black and gold, with a yellow helmet. But Ayrton Senna's 1986 season was the bookend on this relationship, which began with the Lotus 72. From Emerson Fittipaldi, through Ronnie Peterson, Mario Andretti, Nigel Mansell and Elio de Angelis – some true greats drove for Lotus in these colours. Cigarette producer John Player's original sponsorship of the team came via its Gold Leaf brand – its red and white scheme was pretty cool too.

Benetton & Benetton

Benetton & Benetton
18/20

The Italian knitwear firm dabbled with Tyrrell, Alfa Romeo and Toleman before buying the latter in 1985. Gerhard Berger scored its first win in Mexico a year later, and Thierry Boutsen (pictured) was a podium regular in that era. But Michael Schumacher was its true star, winning two F1 World Championships in 1994 and '95. In 2002, it became Renault F1.

Fina & BMW Motorsport

Fina & BMW Motorsport
19/20

Belgian oil company Fina became BMW Motorsport’s primary oil and lubricants supplier from 1988 to ’98, backing its projects in rallying, touring cars and its 24 Hours of Le Mans efforts (unfortunately stopping its deal a year short of BMW winning the event). One of its most memorable liveries was on the McLaren F1 GTRs – including the gorgeous longtail version – in FIA GTs.

Alitalia & Lancia Stratos

Alitalia & Lancia Stratos
20/20

The Bertone-designed Stratos remains one of the most iconic rally cars ever. Italian airline Alitalia's cool font, logo and green and red trim just makes this car look even more sensational.

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